Manchester United have unveiled their new home kit for the 2021-22 season and confirmed a record-breaking £235million shirt sponsorship deal with German tech brand TeamViewer.
The new kit creates a ‘modern, classic’ look, according to manufacturers adidas, and contains nods to United jerseys from the 1980s, when the club and the sports design company first collaborated.
United also have a new sponsor for the first time since 2015 with their Chevrolet deal, which began in 2014, set to expire. Sportsmail revealed in March that the deal with TeamViewer will see the club pocket £47m-a-season for the next five years. It is the largest sponsorship negotiated by a sports team during the pandemic across the world, despite football clubs continuing to struggle financially without matchday revenue from supporters.
It is believed to be similar to Barcelona’s reported £47m-per-season deal with Rakuten, making the TeamViewer agreement the biggest shirt-only deal in the Premier League.
The kit, meanwhile, has the words ‘youth, courage success’ printed on the back of the neck inside the shirt, while a red devil appears on the back for the first time in the club’s history. United stars Paul Pogba, Harry Maguire and Luke Shaw were some of the United stars who modelled the new kit, which had been blasted by former Red Devils defender Gary Neville.
The former right back and now-Sky Sports pundit claimed ‘the sponsor isn’t right’ and described leaked pictures of the kit as ‘basic’.
Supporter opinion in response to Neville was mixed, however, with some liking the design and others agreeing with the former United defender.
‘This is miles better than any of those horrendous Chevrolet shirts,’ wrote one, while another said ‘completely disagree, keep it simple.’